We report an article on Chambers and Partners on a topic of growing interest in the labelling and advertising methods of food products: artisanal claims on food products.
In this contribution Giorgio Rusconi And Omar Cesana examine the legislative framework and case law applicable in Italy, highlighting how expressions such as “artisanal” and “handmade” have a strong influence on consumers’ purchasing choices and must therefore be used correctly in order not to constitute misleading commercial practices.
To read the full article visit the following page: